Neil Patel shares some ideas on using content marketing, seo and conversion tactics to sell more product.
A recent gathering of experts in London focused on their views on the current state of content marketing.
This infographic gives a good overview of content marketing in the B2B sphere.
Slideshare is a potent weapon in content marketing. Here are several ways to use it to grow your business.
2012 Weatherhead Upstart Winner – Content Marketing Institute3/20/13 9:01pmThe top winner of the 2012 Weatherhead 100 Upstart category is Content Marketing Institute, which runs the largest international event in content marketing (… Influencer Engagement – Brand Marketer Interviews1/29/13 3:22pmBrand Marketer Interviews – Influencer Engagement. CMI B2B Content Roundtable Series – Part V12/27/12 9:18pmCMI B2B Content Roundtable Series – Part V.
CMI B2B Content Roundtable Series – Part IV12/27/12 8:54pmCMI B2B Content Roundtable Series – Part IV.
CMI B2B Content Roundtable Series – Part III12/27/12 7:26pmCMI B2B Content Roundtable Series – Part III.
Is it possible to have too many tags in a blog post?
How to find the top-tier influencers who will share your content marketing with their tribe.
Here is why content marketing is here to stay.
B2B marketers are learning new ways content marketing and sales can work together throughout the sales cycle.
Joe Pulizzi at the Content Marketing Institute calls for more quality content.
Get the lastest lowdown on B2B content marketing trends with the B2B Content 2013 Benchmarks, Budgets, and Trends report:
B2B Content Marketing: 2013 Benchmarks, Budgets, and Trends–North America from Content Marketing Institute [...]
Don’t worry bunky, you family, friends and dog loves you. But your site visitors have one question: What’s in it for me.
According to Peep Laja, one thing determines whether you should use short or long copy on your home page.
Here are seven content marketing tips from the best in social business.
Here are 60 interesting stock images you should probably never use.
These are better. Well, except the businessman with the balloons. In a field.
You think those are interesting. Look at these stock images from the 90s. My eyes!
Think you need to just rely on your own company to generate content? IBM has created multiple partnerships to keep their content marketing effort robust and productive for their clients.
Some brands question whether content marketing is worth all the expense and hassle. Here are 5 big brands getting good response from their content marketing investment.
Slideshare is an excellent way to build traffic for your site.
Neil Patel makes content marketing simple with this quick and dirty guide.
To get all of your internal and external content creators working from the same songbook, here is a good template that will make sure you have all the bases covered.
Your primary mission first and always should be to find and nurture customers. The easiest and most effective way to do that is to build a powerful sales funnel that runs on autopilot. You can find out how to do that at ILoveMarketing.com and Hubspot.com. This Youtube video also gives a good overview.
Joe Pulizzi looks back at the history of custom publishing and how it evolved into content marketing.
Did you know Google will be the biggest content producer in three years?
Here’s a business plan you can use at no charge. Build a big content business, sell it to Google, sip Mai Tai’s.
A recent study says that images improve readership of your posts by 91%!
Does it even matter to have good content anymore?
“Marketers involved with content and social promotion often conclude that creative promotions are essential to jumpstart attention and traffic. In some ways they’re right but many efforts at social promotion of content fall far short of their potential.”
Content marketing is all the rage. Toprank.com gives some tips on how to maximize [...]
Copyblogger catches up with Seth Godin to discuss content that matters in a podcast interview.