Direct Brownies

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Tired of sending plain direct mail? For years Babcock and Jenkins has sent over 75 tins of brownies every month to targeted B2B chief marketing directors. Inside is a card with a personalized URL. This strategy has helped them grow from $0 to $7 million and 45 employees.

Analyze this – Portland Business Journal

Integrated [...]

How To Get Your Direct Mail Opened

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Directresponse.net shows how to get direct mail opened and read.