When A Footlong is Actually 11 Inches

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Subway bills their foot-long subs as exactly that–a Footlong.  Then why are they 11 inches long?

Joe Ditzel is a copywriter, marketing consultant and award-winning public speaker. He is the founder of Vast Media Empire, a network of technology, business, information and entertainment websites. Contact Joe at joe@ditzelandco.com or connect on: LinkedIn Facebook Twitter Google+

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